Lead Generation – Brand Boostr

Custom Lead Generation Campaigns

Let our Experts Customize a Strategy for you!

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OUR APPROACH

Assign Client

Clients are assigned a dedicated Project Management team

Focus & Strategy

Our Project Management Team develops the Lead Development Strategy and Places the Campaign in Motion

Sales Funnel

As Leads are Developed, They are Provided to Clients in Real-Time

Refine & Repeat

As the Campaign evolves, our Lead Development Team refined the process to further increase lead volumes

TOP OF THE FUNNEL LEAD GENERATION SERVICES

In marketing parameters, marketing qualified leads (MQL) are defined as leads that have a high conversion potential. They are typically at the top of the sales funnel.

These leads are generated through our tech website, Techresearchonline.com. The MQLs are identified by tracking visitors who actively show interest in the whitepapers on this site. Often, this is done by downloading them through a customized landing page.

An intent based-content syndication program is run to unveil deeper insights about the identified leads. An AI-powered automation tool helps us capture and interpret behavioral data from the leads.

MULTI TOUCH HIGH QUALITY LEAD GENERATION SERVICES

The MQLs are then vetted, qualified, and gauged for inside sales-readiness. Prospects that show clear interest in receiving call backs from inside sales reps are identified.

At this point, quick response to queries is critical. Constant dialogue is also maintained and communication between marketing and sales teams is crucial.

Sharing of repetitive information should be avoided – because it assumes leads have no prior knowledge of your products and services.

Instead, the sales team should continue the story that has been built via marketing.